Opened in 1984, the Bournemouth International Centre (BIC) is to get a makeover including an upgrade to digital services.

Owners BCP Council are to spend £1.8 million to refresh customer areas within the venue as well as to install new high-tech equipment, lighting, screens and audio technology.

Operated by BH Live, the BIC is one of the largest venues in south of England, playing host to party political conferences and welcoming the biggest names in show business.

Cllr Mohan Iyengar, portfolio holder for Tourism and Active Health, said: “The BIC has drawn in events, conferences and famous artists to our area over the years. It’s a hub to connect people and an attraction for visitors, bringing trade to our tourism, hospitality and retail sectors.

“People may know that the council has been exploring ideas for a brand new BIC on-site or in the vicinity – and these discussions continue with no final decision yet made. But until any such plan reaches fruition some years into the future, business must go on – and expand. I welcome this investment which will keep Bournemouth on the national circuit in a dynamic and ever-changing market for events.”

Chris Symons, BH Live’s CEO, said: “Over the last five years the conference market has been going through a significant period of change with increased competition and growing requirements for hybrid events. Conference organisers are increasingly selective when choosing host venues so this investment is essential to ensure we can continue attracting top events to the region. This programme of investment will hugely improve the BIC’s market positioning as a conference centre of choice, ensuring it is highly attractive to event organisers and continues to bring in a variety of events to the region. We are really looking forward to completing the works so we can provide an enhanced offer to delegates and visitors.”

Works will be planned around events to minimise disruption and the venue will remain open throughout. Further information and detailing on specific works will be provided in the coming weeks.