Sarah Ryan with Castlepoint’s new website front page
Bournemouth’s Castlepoint Shopping Park has relaunched their popular website to help their shoppers’ plan their visits. The new web site includes an engaging new design that enables visitors to access details of the latest special offers, new product arrivals and competitions – all from the home page.
Sarah Ryan, marketing manager at the UK’s largest shopping park, said that the design has been function led to make it quicker and simpler for people to gain information on events, products and features and for more feedback inspired activity.
She said: “The new website gives us the potential to become even more interactive with our shoppers with the planned introduction of a fashion blog with a local personal stylist, information on the latest fashion tips/products, and access to discounts, news, regular competitions by signing up to our shopper Ccub online.”
Thanks to the introduction of wi-fi at the park in 2014, visitors will be able to gain up to the minute information on offers and promotions from the retailers during their visit to the 41-acre destination so there is no need to miss an opportunity for a special purchase.
“There are events and activities planned every year and full information, whether it’s a charity or a commercial promotion, will be given in detail,” said Sarah Ryan.
