The Weymouth and Portland National Sailing Academy (WPNSA) joined forces with SunSense, the number one sunscreen in pharmacy (UK and Australia), to promote sun protection at the 2015 RYA Youth Nationals. The premier event in the UK youth sailing calendar produced 10 new Youth National Champions and was hosted by the WPNSA for a second consecutive year.
The April campaign has helped educate over 350 young sailors on the dangers of sun exposure and how essential sun protection both on and off the water is. The activity on site at the WPNSA highlighted the importance of applying sunscreen and included giving all competitors wristbands that turn blue when exposed to UV acting as a good reminder to reapply sunscreen.
Every competitor received information on sun protection and SunSense samples as well as a white wristband that turned blue when exposed to UV light levels 2-3. It worked as a handy reminder to cream up before hitting the water as well as reapplying during extended periods afloat.